We had the pleasure of chatting with Beth Muehlenkamp, Director of Marketing, Schylling Inc. all about The LAVA Lamp aura readings!
LAVA Lamps have always been known for their groovy vibe. How did the idea to combine aura readings with these iconic lamps come about?
We felt combining Lava Lamps and aura readings was a fun and intriguing way to enhance the atmosphere and experience of energy work or relaxation. Both the Lava brand and aura readings are related to the concept of energy flow. The flowing wax in a Lava Lamp can symbolize the movement and balance of energy, which aligns with the idea of aura readings as a way to understand and work with personal energy fields. Also, Lava Lamps, with their dynamic and ever-changing patterns, can serve as a visual metaphor for the fluid and evolving nature of auras and personal energy. Overall, combining these elements can enhance the sensory experience and create a more engaging and harmonious environment for exploring personal energy and auras.
How do you think the different aura colors add new meaning to the traditional LAVA Lamp experience?
By aligning the color of the Lava Lamp with specific aura colors, you can create a visually and energetically cohesive space that reflects and enhances the qualities associated with each aura color. This can deepen the overall experience, making the environment more supportive and resonant with the individual’s energy and intentions.
LAVA Lamps are such a classic part of home decor. What’s one surprising way people are incorporating these new aura-inspired lamps into their spaces?
The Lava brand offers so many color combinations in the wax, liquid, and base esthetic to fit all types of room esthetics at home and in a work environment. With the addition of the understanding of the aura colors we see how people may decorate and use multiple Lava Lamps at different times or in different spaces to nurture the energy and environment they want.
Goals for this collab?
The Lava trademark name and shape has been enticing every new generation to seek out its flowing wonder. The combination of the iconic shape, mesmerizing motion, and ambient light is an experience that naturally fits with the energy of Aura readings to provide a fun experience.
Where can folks buy one of these LAVA Lamps?
The lamps featured in the Aura reading collab are Lava Lamps exclusively available at Amazon. However, depending on your esthetic and energy needs we have a number of Lava Lamps available at Target, Spencer’s, local retailers, and lavalamp.com.
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